Comprehensive analysis of your competitors and total market opportunity
The Only Marketing Agency Built for
HVAC, Plumbing & Roofing Companies
Ready to Scale
Stop burning cash on generalist agencies that don’t understand emergency calls, seasonal demand, or service area complexity. Growth Trunk has spent 7+ years and thousands of campaigns discovering exactly what works for home service trades. Get a proven 12-month roadmap to scale from $100K to $500K+ with marketing that actually fits your business.
Is Your HVAC, Plumbing, or Roofing Business
Struggling To Generate Consistent Jobs?
Are you tired of buying overpriced leads from HomeAdvisor, relying solely on word-of-mouth referrals, or burning money on expensive Google Ads campaigns that fail to deliver consistent emergency calls? Even worse, the moment you stop paying, the phone stops ringing, and you’re back to square one, dependent on lead companies to grow your business.
At Growth Trunk, we help HVAC, plumbing, and roofing companies break that cycle by building an evergreen growth system designed to maximize ROI and fuel sustainable, profitable growth.
This is done through cutting-edge AI optimization and local dominance strategies to generate calls now, while simultaneously building long-term organic assets that bring in high-quality emergency and service calls, without ongoing ad dependency.
What truly sets our system apart is how we track ROI at every step. Campaigns aren’t just judged by lead volume, they’re refined based on actual revenue generated from booked jobs. This allows for clear, transparent reporting that shows what’s working and why, while helping us optimize for outcomes that truly matter: profitable revenue growth.
Everything operates on our proven 12-Month Scale System, which gives you structured quarterly milestones, projected revenue outcomes, and measurable progress, without long-term contracts or guesswork. Just results, driven by data and focused on your bottom line.
We Focus on 4 Core Tactics That Actually Work for Home Service Companies
Most agencies fail to deliver results for HVAC, plumbing, and roofing businesses because they don’t understand the home service industry and what tactics are most effective for generating emergency calls and service jobs.
Local SEO - Your Market Domination Foundation
Your local search presence is where 50% of your leads should come from. If your Local SEO is underperforming, everything else suffers. We take so much effort to dominate your local market, capture every “HVAC repair near me” search, and make you the go-to choice that we call it your “Market Domination Foundation.”
- First-page Google Maps rankings in your service area
- 3x more qualified emergency and service calls
- Expanded coverage without adding overhead
AIO (Artificial Intelligence Optimization) - Make Your Business AI-Friendly
Ensure your brand and content are visible and favorable to large language models and AI tools. We optimize your data consistency, factual accuracy, and implement structured data like schema markup to make your business easily readable and trustworthy to AI systems.
- Enhanced machine readability of your business information
- Structured data implementation for AI recognition
- Consistent, factual content that AI systems trust
AEO (Answer Engine Optimization) - Become the Instant Answer
Get your content featured as the direct answer in zero-click environments. Own featured snippets, voice search results, and instant answers when customers ask trade-specific questions on Google, Siri, or Alexa.
- Featured snippet domination for your services
- Voice search optimization for mobile users
- Zero-click visibility that builds instant authority
AIO (Artificial Intelligence Optimization) - Make Your Business AI-Friendly
Optimize your content to appear in AI-powered summaries and generative search results. When ChatGPT, Claude, or Google’s AI generates responses about HVAC, plumbing, or roofing services in your area, your business gets mentioned and recommended.
- Priority placement in AI-generated content summaries
- Recommendations in conversational AI responses
- Visibility in next-generation search results
Revenue Tracking Across All Services
Revenue Tracking Across All Services Where most agencies never dare to go, we do. We track campaign performance across all four tactics and tie results to the #1 factor that matters to you as a business owner: revenue generated from actual jobs.
This allows us to understand what’s working, double down on successful strategies, and optimize for maximum profitable growth across Local SEO, AIO, AEO, and GEO.
Our Process Works for Every Type of Home Service Company
Our strategy has been proven to work with every kind of HVAC, plumbing, and roofing company, no matter your size or location. Independent family businesses or franchise operations, residential-focused or commercial contractors, single-truck operations or multi-location enterprises—we develop the system to fit your specific needs and generate more revenue, month over month, without dependency on expensive lead companies.
Independent Family Businesses
Local companies competing against big franchises
Franchise Locations
National brand operators needing local market domination
Residential Service Companies
Emergency calls, maintenance contracts, home repairs
Commercial Contractors
B2B relationships, larger projects, facility management
Single-Location Operations
Dominating your immediate service area
Multi-Location Enterprises
Scaling across multiple markets simultaneously
Emergency-Only Services
24/7 operations, urgent repair specialists
Full-Service Providers
Installation, maintenance, repair, and replacement
No matter your trade focus, company size, or market dynamics, our 12-month system adapts to your unique situation.
Here's How We Add $500K+ in Revenue Within 12 Months
Insight & Discovery
A deep analysis of your current digital presence, competitor landscape, local market research, Google Analytics audit, and revenue opportunity assessment. We crunch all the high-level data needed to formulate a plan to dominate your service area.
The Custom Roadmap
Your A-Z game plan specifically designed for your trade and market, based on the data from step one. This creates a step-by-step execution plan with projected revenue milestones over 12 months, showing you the exact ROI of your investment.
Foundation Mastery
Where the real work begins. Our team executes your roadmap, building all the foundational digital assets needed for you to become the go-to HVAC/plumbing/roofing provider in your market and dominate Google search results.
Visibility Surge
Now that your foundation is solid, we launch full-scale Local SEO, AIO, AEO, and GEO campaigns to get you ranking #1 across all search platforms. This is where emergency calls start flooding in and service bookings multiply.
Revenue Avalanche
At this stage, you’re consistently generating revenue every month and showing up #1 for your target keywords. We supercharge your campaigns by analyzing performance data, doubling down on what works, and expanding into additional profitable service areas.
Every Step Includes: Transparent reporting, regular strategy sessions, and measurable ROI.
Why HVAC, Plumbing & Roofing Companies Fire Their Current Agency for Growth Trunk
We Speak Emergency, Not Theory
When a pipe bursts at 2 AM, customers don’t comparison shop—they need help NOW. Most agencies optimize for “plumbing services” while we optimize for “emergency plumber open now Sunday.” We understand urgency because we’ve been optimizing for it since 2017.
Trade-Specific Intelligence
We know the difference between a service call and a maintenance contract. We understand seasonal patterns, permit workflows, and insurance claim processes. Your content sounds like it came from someone who actually runs an HVAC business—because our strategies come from 7+ years in your world.
Zero Learning Curve
Generalist agencies charge you while they figure out your industry. We already mastered it. Every hour and every dollar goes straight toward growth, not education.
Battle-Tested Methodology
Our 12-month scale system isn’t untested theory, it’s been refined through thousands of campaigns across HVAC, plumbing, and roofing companies nationwide. We know what works because we’ve proven it works, repeatedly.
Not Yet Convinced? Let Us Prove It.
Is Your Google Presence Losing You Emergency Calls?
Find Out How Many Jobs You SHOULD Be Generating From Google With Our
Free Revenue Projection Analysis
Current ranking assessment and revenue gap identification
12-month timeline to generate projected results
100% Free – No obligations
What You Can Expect As A Growth Trunk Client
ROI-Driven Results
At Growth Trunk, we are obsessed with getting you a killer ROI from actual jobs, not just leads.
When you spend money on marketing and don’t know your exact metrics and revenue numbers, you’re practically throwing money away. With our system, you’ll see precisely where every emergency call comes from, if they became paying customers, how much revenue each job generated, and your exact cost-per-acquisition.
We base everything on what delivers revenue growth. Not clicks, not impressions, but cold hard cash from completed jobs.
Proven System Built for Trades
At Growth Trunk, we are specialists when it comes to HVAC, plumbing, and roofing marketing. We only work with home service companies.
Because of this, we have deep insights into your seasonal patterns, emergency call behavior, and service area dynamics. We’ve developed a system proven to generate results specifically for your trade.
We take the guesswork out of marketing your home service business online.
Dedicated Support
We maintain top-tier customer support for our HVAC, plumbing, and roofing clients.
You get a dedicated account manager as your main point of contact for everything related to your growth campaign.
Your account manager is available via Slack, email, phone, and video calls for real-time support and strategy adjustments.
A Message From Our Founder
Most Agencies Suck at Home Service Marketing.
They focus on “traffic” or “cost per click.” We care about new revenue generated from actual jobs.
99% of marketing agencies are not fit to deliver results for HVAC, plumbing, and roofing companies. Their tactics are outdated, not tailored for emergency calls and seasonal demand, and they simply don’t understand your unique challenges.
We work with 100+ different HVAC, plumbing, and roofing companies. Many independent operators, plus franchise locations from major brands.
Because of this laser focus, I know exactly what you care about as a home service business owner, and it’s pretty simple: Revenue Generated from Completed Jobs.
Our entire process is built with this in mind, which is why we’re so effective at scaling trades from $100K to $500K+ annually.
We're More Than an Agency—We're
Your Growth Partner
When you work with Growth Trunk, you get a dedicated team that understands
your business inside and out.
Direct Access & No Jargon
You’ll have a dedicated Slack channel and direct access to our team for any questions. We explain everything in simple terms.
Transparent Reporting
You get clear, easy-to-understand reports that show you exactly what matters: your rankings, your lead growth, and your ROI.
Proactive Strategy
We don’t just set it and forget it. We constantly monitor the competitive landscape and algorithm changes to keep you ahead.
6-Month Partnership Bonus
Sign up for a 6-month engagement, and we’ll give your website a complete, high-converting redesign for FREE.
Frequently Asked Questions
Yes. 100% focus = 100% expertise. This specialization lets us deliver industry-specific strategies that actually work instead of generic marketing that wastes your money.
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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the
Ready to Scale Past $500K? Your
Custom Plan Starts Here.
Stop hemorrhaging money on marketing that treats your trade like every other business. Growth Trunk has exclusively grown HVAC, plumbing, and roofing companies since 2017. We understand your peak seasons, your emergency calls, your customer journey, and exactly what it takes to scale.
Most clients see measurable improvements within 60 days. Significant growth typically accelerates at months 4-6.